Week 12 Ryan McDonnell Magazine Project

Story Choice

As a big sports fan, I wanted to go in a sports direction with my project. I feel like this is the most interesting topic for a project like this for me, so I went with it. I wanted to do a piece on Syracuse lacrosse, but I would be severely limited in finding articles, so I decided to focus on my other springtime love (besides the Stanley Cup Playoffs), the New York Mets. SI did a nice piece on David Wright last month, and considering he’s one of my favorite Mets, I decided to do it on him.

Typeface Choice

For the magazine title I used a custom athletic font on my computer because I felt it fit well with the sports theme. I used Spartan LT Std on both the headlines on the cover as well as the folios to maintain consistency throughout the magazine. For the headline and the deck head I used Aachen Std Bold because I felt like it gave a nice contrast to the picture in terms of colors and helps lead the reader into the story. For my body text I went with Fruitger LT Std for its readability and because it was one of the “10 best fonts to use”. My custom advertisement on the back of the magazine features Helvetica Bold to give it a New York subway feel, considering it’s the same font the MTA uses for its train stations on subways and LIRR stations.

Color Information

Cover:

Orange 0/89.55/100/.31

Spread 1:

Blue 100/91.56/24.45/13.6

Orange 0/83.46/100/0

Spread 2:

Blue (quote and line) 100/79.48/16.39/3.16

Caption Boxes 0/0/0/45

Orange in Sidebar 2/73.91/100/.14

Blue in Sidebar 95.48/66.37/10.4/.85

Photo Credits

Front Cover:

Citi Field picture is a personal photo, 2832x2128 230 dpi

David Wright http://blog.pennlive.com/lvbreakingnews/metstigers0610.jpg

2000x1503 200 dpi

Bar Code http://ceoworld.biz/ceo/wp-content/uploads/2009/11/barcode.png

484×291

Spread 1:

http://farm3.static.flickr.com/2287/2314777692_8bab25aa75_o.jpg

2972x1981 240 dpi

Spread 2:

http://upload.wikimedia.org/wikipedia/commons/5/51/David_Wright_-_black.jpg

1221x1800 72 dpi

http://nimg.sulekha.com/sports/original700/jason-bay-2010-1-5-18-46-23.jpg

800x487 200 dpi

Spread 2/Back Cover:

Mets, Delaware, Hofstra, UNC, Virginia, Princeton, Syracuse, and Big City Classic logos from http://www.sportslogos.net sizes vary with logo